Maximizing Business Impact With Your Google My Business Profile

The My BFF Business Leaders Podcast

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Maximizing Business Impact With Your Google My Business Profile

At MyBFF Social, we understand the evolving demands of digital marketing and the importance of keeping up with Google’s latest updates. We work with brands and businesses to optimize GMB profiles.

MyBFF Social

Nov 11, 2024

Transcript

In today’s digital landscape, having a verified and optimized Google My Business (GMB) profile is no longer optional – it’s a necessity. Google’s recent updates have made this clearer than ever. Now, if you want to run Local Service Ads (LSA), you must have a verified GMB. This move underscores Google’s push to make GMB the central hub of local business information. Whether it’s driving traffic through ads or influencing AI-generated search results, GMB is at the heart of local search visibility.

To read the full article, visit the MyBFF Social Blog.

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The My BFF Business Leaders Podcast

The My BFF Business Leaders Podcast is dedicated to discovering today's leading voices in business. From marketing and technology to energy and finance making more (BFFs) business friends forever is more important than ever. Our podcast cuts through the noise and covers the key topics that make a difference in our guest's business. Listen in, and learn from the best and brightest.

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